MURAL AFTER COVID-19
To represent the world after Covid, Gloria and I decided to create a mural because in our opinion It conveys emotions in a stronger way than a poster. We wanted to paint a boy and a girl while hugging to explain that when the quarantine ends, the relationships will be stronger. We decided to use a minimal and artistic style because It is a mural and the human figures are simple with few details so anyone can identify themselves with this couple. In the slogan we wrote that we will remain humans despite Covid and we will be stronger than before.
BILLBOARD FOR THE NORTH FACE
My team and I designed a simple billboard to advertise the North Face brand; the white beckground allows the viewer to focus on the pay-off and on the logo. This elements are red and black, the colors of the brand, and they are in contrast with the neutral background. Given that the logo represents a mountain, and to recall the pay off, we decided to draw a vector man climbing it. In this short memorable slogan the words that compose the name of the brand are red like the logo.